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Agus Junaidi
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INDONESIA
Perspektif : Jurnal Ekonomi dan Manajemen Universitas Bina Sarana Informatika
ISSN : 14118637     EISSN : 25501178     DOI : -
Core Subject : Science, Social,
Jurnal Perspektif pertama kali diterbitkan pada tahun 2013. Jurnal ini dimaksudkan sebagai media kajian ilmiah hasil penelitian, pemikiran dan kajian analisis kritis mengenai penelitian di Bidang Ilmu Sistem Informasi, Manajemen dan Ekonomi. Jurnal Perspektif menerbitkan 2 (dua) jurnal dalam setiap tahunnya, yaitu terbit di bulan Maret dan September. Jurnal Perspektif sebagai bagian dari semangat menyebarluaskan ilmu pengetahuan hasil dari penelitian dan pemikiran untuk pengabdian pada masyarakat luas. Situs Jurnal Perspektif menyediakan artikel-artikel jurnal untuk diunduh secara gratis. Jurnal kami adalah jurnal ilmiah nasional yang merupakan sumber referensi akademisi di bidang Ilmu Komputer dan Manajemen.
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Articles 3 Documents
Search results for , issue "Vol 11, No 1 (2013): Maret 2013" : 3 Documents clear
Analisis yang Mempengaruhi Kepuasan Kerja Perawat Pada Rumah Sakit Islam Yarsi Pontianak Nurmalasari, Nurmalasari
Perspektif : Jurnal Ekonomi dan Manajemen Akademi Bina Sarana Informatika Vol 11, No 1 (2013): Maret 2013
Publisher : www.bsi.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (427.319 KB) | DOI: 10.31294/jp.v11i1.3358

Abstract

This study aims to analyze factors that influence job satisfaction in hospital nurses YARSI Pontianak. The variables used are salaries / wages (x1), co-workers (x2), working conditions (x3), the opportunity to go forward (x4), communications (x5), job security (x6) as independent variables and job satisfaction as the dependent variable. The method used by the survey method, the total population in the set of 39 respondents. Techniques of data collection consisted of interviews, observation, questionnaires, and documentation. Data analysis technique used is multiple linear regression. Based on data analysis coefficient of determination or R squre amounted to 0.662. means that variable Y is influenced by the six independent variables at 66.2% while the remaining 34.8% were influenced by other variables. Value adjuster R Square of 59.9% indicates that there must be a strong influence of salary / wages (x1), peers (x2), working conditions (x3), the opportunity to go forward (x4), communications (x5) and job security (x6) are inter-related unit nurse at 59.9%, while the remaining 40.1% were influenced by other variables not examined in this study. It can be concluded that the hypotesis this research is accepted.
MENGUKUR KINERJA KEUANGAN PERUSAHAAN MENGGUNAKAN ANALISIS DU PONT SYSTEM DENGAN MS. ACCESS PROGRAMMING Suhartono, Suhartono
Perspektif : Jurnal Ekonomi dan Manajemen Akademi Bina Sarana Informatika Vol 11, No 1 (2013): Maret 2013
Publisher : www.bsi.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (389.461 KB) | DOI: 10.31294/jp.v11i1.3078

Abstract

Competition higher business world requires companies to further improve their performance in order to continue to compete and survive. To measure the performance of the company can be seen from the annual financial statements. One of the tools for measuring the financial performance of the company is to use the analysis du pont system. Du Pont Analysis System is an analysis that includes activity ratios and profit margins on sales to determine the profitability of the company which aims to determine the efficiency of the use of corporate assets. In these analyzes used Du Pont chart that serves as a chart designed to show the relationship between the return on the investment, asset turnover and profit margin. Du Pont system can be used by the management company to analyze how to improve performance. One of the advantages Du Pont System is to measure the profitability of each product produced by the company so as to know which product potential. Ms. Access Programming as an application programming can be used to simplify the analysis du pont system.
ANALISIS KOMUNIKASI PEMASARAN TOKO BUKU SALEMBA TERHADAP NILAI PENCITRAAN PELANGGAN DENGAN APLIKASI SOFTWARE SPSS Akmaludin, Akmaludin
Perspektif : Jurnal Ekonomi dan Manajemen Akademi Bina Sarana Informatika Vol 11, No 1 (2013): Maret 2013
Publisher : www.bsi.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (145.687 KB) | DOI: 10.31294/jp.v11i1.5417

Abstract

With the large number of people and the advancement of education, a lot of people that require the development of knowledge that comes from reading materials such as books, novels, magazines, and other reading materials. One provider of reading material is a book store. Judging from the level of competition bookstore today's highly competitive, because it's allmarketing efforts for the development of urgently needed. It can be seen from the many new bookstore standing or that has been growing rapidly, when viewed from one aspect of education is certainly a lot of need for reading. By considering these aspects then Salemba bookstore trying to develop its marketing efforts in the field of libraries with all age groups and gender. Throughpromotional efforts and pemasaranya Salemba bookstore doing a lot of promotion and marketing strategies that have a program of work are like the advertising and marketing strategy with the use of a membership card ownership. One strategy to do is to increase brand awareness to promoteBookstore to its customers and create a unique selling proposition strategy orientation by binding to its customers through the card to the customer to prioritize breakthrough image enhancement bookstore. Through this marketing strategy, then Salemba bookstore trying to gauge the level of customer imaging to bookstores and also find a way to change its marketing strategy in the futurethrough serjumlah respondents to rate the effectiveness of marketing communications by using SPSS application. With the analysis results obtained will serve as a decision making for progress in the future.

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